Erin Neathery

I'm Erin Neathery, a highly experienced consultant specializing in Advertising, Marketing, Branding, and Strategy.

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My work allows me to engage my talent, humor, and hunger for knowledge with my passion for advertising and marketing to create positive, lasting impact on our world. Today, I have more than 25 years of senior level experience helping organizations, businesses, nonprofits and entrepreneurs think creatively and strategically about their brands. I excel in identifying new opportunities for engagement that can help clients maximize success in their markets. Within the span of my career, I have worked on everything from aerospace to the zoo and all points in between, except for toothpaste. While I am all for good dental hygiene, my "foaming at the mouth" phobia won out on that one. My particular strengths include product sectors like hi-tech, retail, luxury goods, home builders/developers, travel and tourism, golf, healthcare and nonprofits. Career highlights include creating compelling arguments for restoring the HUD Housing Counseling budget, which were used by the National Council of La Raza (NCLR) and the NCLR Homeownership Network affiliates to lobby Congress in 2011. Many members of the NCLR Homeownership Network and its associated nonprofit organizations credit these materials with helping to restore the HUD funding to the Federal budget. By giving the interested parties united, strategic talking points based around measurable ROI housing counseling generates in the economy, Congress was compelled to restore the critical funding that helps these organizations provide housing counseling to people across the United States.

Creative Director at Bozell

2007 - 2008

Exciting work on the launch of CityScape in Downtown Phoenix, the Motorcycle Safety Campaign, MxSecure, Quantum Builders and more.

Creative Director; Owner at Dingo Creative

1998 - 2008

Enjoyed working on campaigns and air media for a range of freelance accounts from hi-tech and commercial aviation to consumer products, travel, tourism, hospitality, golf and more.

Group Creative Director at E.B. Lane

2004 - 2005

Leader of 'Team Travel' - handling The Arizona Biltmore, Greater Phoenix CVB, Rock Resorts International, Keystone Resort, Xanterra Parks & Resorts

Creative Director at Resort Suites Of Scottsdale

1998 - 2005

Wrote, produced and directed all print and air media advertising, Editor and Creative Director of Sonoran Scene magazine.

Copywriter at Young & Rubicam

1988 - 1993

Beginning my professional career at a legendary agency was beyond exciting. I worked on retail, consumer goods and fashion accounts.

Creative Director at Lucky Dog Creative

August 2008

Lucky Dog Creative is a new breed of ad agency. We specialize in smart, strategic planning and exceptional creative executions across a variety of platforms.

Indiana University Bloomington

1979 – 1984

Carmel High School, Carmel, IN.

1977 – 1979

Erin Neathery chooses to use her experience in marketing and advertising to help individuals, companies and nonprofits make a positive change in the world.